Dream Factory is one of the most complex projects I have participated in. This case shows the transformation of a recommendation app into a platform to digitalize processes of any type of business; Where my ability to adapt and problem solve helped define the course of its evolution.
As a web designer I led the creation of a brand that exuded humanity, experimenting with original illustrations and dynamic visual elements with CSS. As the project evolved, I also designed a template system and web editor, offering clients customizable landing pages to receive donations.
As a UI designer I was involved in creating Point of Sale functionality for an existing software. This project required me to be diligent in studying existing solutions, industry standards and design systems, to create not only a transactional tool, but an extension of our clients' brand identity.
My team contributed to the launch campaign of a new AD network part of a big conglomerate by designing their landing page. We were allowed a ton of creative freedom to help illustrate the playful and cutting edge image the brand wanted to give for their launch.
Archive of landing pages and other web design projects.